Wednesday, September 03, 2008


slogan means war cry apparently. i found this intriguing.
The word slogan is derived from slogorn which was an Anglicisation of the Scottish Gaelic sluagh-ghairm (sluagh "army", "host" + gairm "cry")

do we go into battle everyday trying to be heard, remembered, loved, feared or admired? what is your war cry? how do you project yourself. how does the world see you?

slogans are very closely linked to logos. a logo is almost a graphical slogan but more powerful. it's an image you want to be immediately associated with you, the wall you just tagged, your notebook, or your company. think of superman's S, mcdonald's golden arches, or apple's apple with a bite out of it. simple but iconic.

barrack obama's logo

pepsi's logo

obama's logo seems like it's missing something. the pepsi logo seems to be, to me at least, altogether better formed, self contained. i decided to create a logo for me. while it might not be something elemental, something terrifying like batman's logo, it's a graphic symbol that represents an idea. plus it has a letter B in it (if you tilt your head to the left).

what do you think? can you improve upon it?

1 comment:

Tim's Digital Darkroom said...

your logo reminds me of stained glass.
and it looks like 2 ice cream cones within one giant ice cream's win/win :-D